Design for impact
Impactful design is rooted in the genuine consideration of complex social realities and personal experiences. We strive to create work that is truly meaningful, from our process all the way to our output.
OUR PROCESS
Engagement
Our process in rooted in forms of community-building, which involve full sincerity, sustained conversation, and professional vulnerability.
Strategy
Research is necessary to simultaneously broaden and deepen the ways we learn and understand social issues and their respective contexts.
Design
Inspired by local culture and history, we use our skills in visual communication and information architecture to challenge perceptions and create meaningful work.
UPHOLDING OUR VALUES
Design should always reflect the human experience
Works of Heart believes that good design happens when there is a conscious and strategic decision to reflect the brand’s story—when a design is created with a deep understanding of the community’s needs and insights of a human response.
People with the same goal must work together
Our goals are simple: we want every Filipino to live a better life. And despite the simplicity of our goals, the path is difficult. The country is a work in progress—but for as long as we share the same goals as the partners we collaborate with it is a path we will always be willing to take.
Beautiful stories must be heard
Stories help us connect with each other to navigate life’s complex social problems. Works of Heart was founded on the belief that everyone has a story and no matter how small or seemingly meaningless, they all deserve to be heard.
Design must be done for good
At the heart of everything we do, we design with integrity and strive for truth. Every decision we make and every output we create, we do to leave a positive impact in the lives of our fellow Filipinos.
Partners as co-creators
Together with our partners, we co-design better stories and output in pursuit of a just society. Some of our partners include:
Our team
We work towards having the creativity, agility, and empathy to keep pursuing better visions for our world.
Ena Escañan
Managing Creative Director, Lead for Web
Ena has 10 years experience in digital design and web development and has worked in various fields, from the academe to data science. She strives to live a zero-waste lifestyle and advocates for reforestation to create a more livable environment for everyone.
Iñigo Arenal
Partner, Finance & Business Manager
Iñigo has moved from various industries such as finance, entrepreneurship and human resources. Eventually, he entered the culinary industry being on track to be a chef. Despite having little experience in design, all of his experiences, are valuable to the growth of the company.
Roxy Navarro
Partner, Creative Director
Roxy’s past life included a corporate job while juggling the creation of Works of Heart. Being a jill of all trades, she wears many hats but is best in creative direction. She advocates for education and social entrepreneurship, believing they are key to achieving social justice in the country.
Nikki Solinap
Art Director, Lead for Branding
Nikki started making graphics at age 10 and hasn’t stopped since—her portfolio ranges from posters of her favorite celebrities to school newspapers to brand identity systems. She dreams of a progressive Philippines steered by culture and the arts.
Liz Cabrera
Accounts Manager, Lead for Campaigns
With a background in business management, Liz has always been drawn to social entrepreneurship and building collaborative partnerships. Her love for local crafts and products inspires her to empower local craftsmen and cultivate appreciation for their work, pushing towards cultural preservation.
Dianne Aguas
Designer, Project Manager
Dianne’s love for storybooks and her box of 64 Crayola crayons ignited her passion to design and bring empowering stories to life. Her advocacies, children’s rights and education, continue to inspire her to put her heart into her works.
Raffy Borromeo
Designer, Lead for Graphic Design
An illustrator and designer who has worked in diverse fields for 5 years, Raffy uses her skills as a tool to amplify the voices of those in need of proper representation. She loves animals and the environment, supporting them through her vegetarianism and zero-waste lifestyle.
Isabel Weber
Designer
Inspired by cartoons and picture books, and the different emotions these evoke, Bel strives to create illustrations and tell stories that make people feel. She believes in the importance of self-worth and works for freedom of expression for the repressed.
Maxine Garcia
Designer
As a lifelong learner, Max takes a multifaceted approach to her design craft. Driven by a passion for visual storytelling, she believes in making innovations in technology inclusive and sustainable.
Paolo Tiausas
Writer
Pao works as a writer and editor in the local publishing industry. He believes in the capacity of Filipino literature and art education to recreate, shape, and direct positive cultural realities for our country.
Gabby Layugan
partner, marketing
Irene Lim
partner, strategy
acknowledgements
Our sincerest gratitude to all who have helped build Works of Heart in the past and present.
- Jamie Navarro
- Renee Navarro
- Kyle Sy
- Chana Garcia
- Kitkat Carmona
- Donn Rae Chua
- Therese Valmonte
- Mark Cinco
- Jiah Margallo
- Mae Tumang
- Dom Ramos
- Colene Arcaina
- Nile Villa
- RJ Santillan
- Stef Tran
- Nikko Pascua
- Ysa Calinawan
- Zea Flores
- Jeki Ona
- Jessa Hontiveros
- Therese Larroza
- Angelo Sison
- Pam Llaguno
- Steve Samson
- Renee Arabia
- Karl Adrian So
- Sofia Trinidad
- Inya de Vera
- Diana David
- Charmaine Yu
- Carmela Biso
- Coleen de Luna
- Joan Lao
- Blew David
- Kristen Uy
- Rico Laguilles
- Patty Pilapil
- Bea Quisimbing
- Erika Macarandang
- Azelle Caguioa
- Marje Nepomuceno
- Richard Mercado
- Monica Manalo
- Monica Recto
- Selena Herrera
- Valerie Jiongco
- Alyssa Fernandez
- Janine Teng
- Nicca Idian
- Fran De Guzman
- Cid Gonzales
- Thea Torres